Her word

Year

2012 – 2021

Scope

Culture
Branding the literary event “Mila Shela,” which focuses on strong, leading female authors from Europe, was a challenging yet rewarding project. It was essential to find an original and striking image that seamlessly blended themes of women and literature. After much creative exploration, I developed an innovative visual that had never been seen before. This bold image became the centerpiece of the event’s promotional campaign, prominently featured on posters, social media posts, and stories. To further enhance the unique appeal of the event, I incorporated texts and portraits of the authors themselves into the marketing materials. This approach not only highlighted the powerful voices of these remarkable women but also created a distinctive and eye-catching promotion that effectively showcased the key figures of the event.
Branding the literary event “Mila Shela,” which focuses on strong, leading female authors from Europe, was a challenging yet rewarding project. It was essential to find an original and striking image that seamlessly blended themes of women and literature. After much creative exploration, I developed an innovative visual that had never been seen before