Branding of the international literature event “Fantastic Night” held in Tel Aviv, I created striking illustrated images that adorned posters distributed throughout the city. The visuals captured the enchanting and whimsical essence of the event, drawing significant public attention. Additionally, I developed a rich array of images incorporating literary texts featured at the event alongside photographs of the authors themselves. This creative approach not only highlighted the diverse literary content but also connected attendees with the personalities behind the works. The promotional efforts resulted in remarkable attendance, showcasing the success of the visually captivating and thematically cohesive branding campaign.